True environmentalism begins at home, but now many people are saying that it could also start in the workplace. The concept of an eco-friendly workplace used to be a rare phenomenon, but is now becoming more commonplace as increasing numbers of workforces are embracing environmental causes. In some cases, entrepreneurs are setting up their businesses to be eco-friendly before they’ve even conducted their first transaction.
Defining Your Eco-Friendly Business
Eco-friendly businesses can take many forms, and don’t necessarily have to be focused on providing overtly environmental goods or services. For example, on the one hand you might have a company which offers cleaning services using only sustainable and ‘green’ products, and on the other you might have a digital start-up which relies on renewable energy to power their electronics. Environmentalism can be achieved through either your services, your processes or both.
The Nuts and Bolts
Much of the process of setting up an environmentally friendly business is the same as with less sustainable ventures. There’s insurance to buy, employees to hire and inventory to stock, as well as a hundred other tasks which will need to be accomplished before you open your doors. For those of you who aren’t sure about how to begin this process it’s worth talking to an experienced Catlin UK insurance underwriter, as well as an experienced business advisor.
Understanding Your Customers
Perhaps one of the easiest ways to ensure that your business is meeting green standards is by getting in touch with an organisation such as the Green Deal Initiative, who can help to rate your environmental standards and advise you on how to proceed. But another great measure of your green commitment is to look at your potential customer base, find out what they’re already interested in and what inspires them, and give them something to talk about. Many environmentally friendly businesses have used this tactic, not only to inspire there eco-friendly efforts, but to raise awareness of their new company and drum up some positive publicity.
In order to go green and stay green, it’s always advisable to have a little help. And for an environmentally aware business, no help could be more useful than that provided by existing eco-friendly initiatives. Get in touch with your local green network, make contact with your energy and water providers, and get a conversation started about how you can contribute to the ongoing environmental discussion.